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Mr.Grant Lee

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product differentiation

2014/11/212014/11/22 Entrepreneurship, Marketing, MBA Leave a comment MarketingMBAPositioningproduct differentiationworthreading

What’s your BRAND?

In the business school, one important lesson I have learned is to build my own brand. In the marketing term, it is called positioning.

Ask yourself, when people talk about you, what is the first thing jumping into their mind? Continue reading →

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