One of the very first lessons I learned in MBA was “elevator pitch”. What’s elevator pitch? Basically, it is a short summary to concisely describe one object to your audience. The object can be a business solution, a personal introduction, a picture…etc. The speech is usually within one or two minutes.
In business schools, MBA students are trained to deliver elevator pitch. We have to be able to say who we are, what we do, and why our products work efficiently and effectively. (Products can be a person, a business idea, or anything.)
Though elevator pitch is called “elevator” pitch, I had never seen anyone doing it in the real elevator until Wake Forest Retail Innovation Challenge.
Wake Forest Innovation Challenge was one of the most exciting and unforgettable memories I have ever experienced in the MBA school: Pitching new business plan idea in the real elevators to venture capitalists and industry experts. The experience was simply overwhelming and breathe-taking. I wrote a blog post detailing the experience, check it out in: Wake Forest Retail Innovation Challenge.
Unlike the old post with lots of words, this time, I want to show you what it feels like in the real elevators! Check out the following videos presented by the Retail Innovation Center at Wake Forest University. I was getting bumped while watching the videos.
(Introduction of the competition)
今天看了一系列的運動品牌的youtube影片，看到2013 Nike #SUMMERISSERIOUS experience 看的我熱血沸騰! 2011年在台灣有參加過Kicks Lounge，其實活動的概念很類似，過程有些許差異，但流程大致如下： Continue reading
Recently I watched a powerful video about social media revolution. It was already the third time I watched this video, and I watched it in three different MBA courses. This video forced me to think about the emergence of social media, and I can not help but begin to recall what social media has changed the world. Continue reading